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Best Practice for Account Management


Learn how to be effective when selling face-to-face with customers

Course Code: TM78

Duration: 1 day


This one-day workshop is for Account Managers who need to learn or refresh their understanding of how to be as effective as possible when selling face-to-face with customers. This is about doing all the right things to influence the customer in the limited time available in customer meetings.

Who Should Attend

This workshop is appropriate for account management, account support, sales support, new business development executives or any role involved in customer planning and management.


By attending this one-day workshop you will gain a practical understanding of best practice selling, improve personal productivity, effectiveness and time management and maximise your chances of achieving your account objectives.

Learning Outcomes

  • Understand account planning and preparation
  • Identify key customer contacts and the DMP
  • The key elements of selling face-to-face
  • Preparing and researching appropriately
  • Impress and make an impact with customers
  • Truly understanding customers’ needs
  • Promoting your solutions in a memorable way
  • Gaining commitment from the customer
  • Actions to help you apply the concepts

How to take this course

In-company Training

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