Introduction to strategic commercial awareness

Who Should Attend

Anyone new to the business world or more experienced in the corporate sector will be well suited to this course. Those working across all functions of an organisation will benefit from a well-rounded commercial outlook.

Benefits

Delegates attending this workshop will gain  a good grounding in finance and profitability as well as strategic planning and implementation.

Learning Outcomes

• Understanding the balance sheet
• Profit and loss account
• Cash flow and management accounts
• A practical definition of strategy
• The current environment and capabilities
• Steps to devise a mission and vision statement
• Skills and resources to achieve the vision
• Generation of strategic and tactical objectives