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Homepage / Digital Marketing / Social Media Marketing B2B

Social Media Marketing B2B


Course Outline

With new media and technologies now an essential part of the B2B marketing mix with a growing number of techniques that businesses are starting to exploit and master including inbound and content marketing. On this course you’ll learn how to use social media to engage with business customers in this social sphere to generate new leads, build relationships and nurture prospects through to conversion.


Understand the latest in social media developments and how to select tools relevant to your organisation rather than following the crowd.  Learn how to evaluate and prioritise the options on which to develop your social media plan, the media tools to use and how to use them.


This course is for marketers, digital marketing practitioners, sales and new business specialists who work in B2B marketing, who need to know more about social media.


Understand the latest trends in social media

How to select tools relevant to your organisation rather than following the crowd

How to evaluate and prioritise your social media options

Know which social media tools matter to your business and how to exploit them

Build and develop your online plan and get your business ahead online.

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Course Outline

How to take this course

In-company Training

E Learning

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